Get More Patients with Dental SEO, PPC & Email Marketing 🦷


Boost Your Oral and Maxillofacial Surgery Office with Expert Digital Marketing Solutions 💼

It’s not always easy to get the word out about your oral and maxillofacial surgery practice, right? With so many dental practices out there, your office may feel like it’s getting lost in the crowd. That’s where digital marketing comes in! Through smart marketing strategies like SEO, PPC, and Email Marketing, we can help boost your practice’s online presence, drive quality traffic to your site, and get more patients in your chair! 🦷 Let’s dive into how each of these works.

What is SEO and Why Does Your Practice Need It? 🔍

Search Engine Optimization (SEO) is a powerful way to make your oral and maxillofacial surgery office more visible on Google. When potential patients are searching for services like “wisdom teeth removal” or “jaw surgery,” SEO ensures that your website shows up on the first page of search results. There’s no use having a great website if no one can find it, right? With the right SEO, you could be the first thing patients see when they search for the services you provide.

So, what exactly goes into dental SEO? It’s a mix of on-page optimization (like using the right keywords) and off-page tactics (like collecting backlinks from other websites). Here’s a breakdown:

Marketing Medium How It Works Benefit For Your Practice
On-Page SEO Optimizing your website’s content, meta descriptions, headers, and alt texts with relevant keywords. Improves your ranking on Google and helps patients find your website when they search for specific services like wisdom teeth removal.
Off-Page SEO Building backlinks by getting other reputable sites to link to your site. Google trusts backlinks as a signal of credibility, boosting your ranking results!
Local SEO Optimizing your Google My Business profile, collecting online reviews, and making sure your business info (name, address, phone number) is consistent across the web. Helps your practice show up in local services searches, perfect for pulling in nearby patients.

Ready to improve your visibility on Google? Let’s schedule a call 📅 with Daniel Digital, and we’ll get your practice ranking higher than ever before.

How PPC Gets Targeted Traffic to Your Practice 💡

Pay-Per-Click (PPC) advertising is one of the quickest ways to get more patients through the door. With PPC, you only pay when someone clicks on your ad. That means every dollar is going towards attracting people who are actively looking for oral and maxillofacial services. 👨‍⚕️

Here’s an example: Let’s say someone searches for “dental implants near me.” Through PPC campaigns, your ad pops up right at the top of Google, and boom 💥—instant visibility for your practice. Here’s a breakdown of the different PPC platforms and how they work for your oral surgery practice:

PPC Platform How It Works Benefit For Your Practice
Google Ads Advertise on Google Search, Display Network, YouTube, and more. Helps your practice rank at the top of search results for specific keywords, driving high intent traffic to your site.
Facebook Ads Targeted ads on Facebook and Instagram based on demographics, interests, and behaviors. Reach potential patients based on specific traits like age, location, and even their online behavior.
Bing Ads Run ads on Bing’s search engine to reach users who prefer Microsoft’s ecosystem. Though smaller than Google, Bing offers lower competition—meaning lower ad costs with high visibility for your specific audience.

Excited to launch a PPC campaign and bring in more patients faster? Schedule a consultation with Daniel Digital today 📅, and let’s make it happen!

How Email Marketing Can Keep Patients Coming Back 📧

Email marketing isn’t just a way to announce promotions, it’s also a powerful tool for building strong, lasting relationships with your patients. After a patient visits your office for jaw surgery or a dental implant, it’s important to keep in touch with them. 👩‍⚕️ Email campaigns help keep your office top of mind when your patients or their loved ones need additional procedures in the future.

Here’s how email marketing works in your favor:

Email Type How It Works Benefit For Your Practice
Newsletter Send monthly or bi-monthly newsletters to keep your patients updated with news, tips, and dental hygiene reminders. Strengthens relationships, keeps your patients informed, and shows they’re valued.
Special Offers & Promotions Send emails offering discounts or package deals for services like dental implants or jaw surgery. Encourages repeat visits and referrals while creating urgency to schedule procedures.
Post-Treatment Follow-ups Automated emails post-appointment to check on recovery progress or recommend follow-up visits. Shows you care and can increase patient loyalty to your practice for future procedures.
Appointment Reminders Send automated appointment reminders to reduce no-shows and cancellations. Keeps your schedule on track, ensuring revenue and patient satisfaction doesn’t suffer.

The trick to great email marketing is making sure your audience hears from you at the *right* time! Ready to keep your patients engaged? Let’s talk about a custom email marketing strategy 📅 for your oral and maxillofacial surgery office.

How To Combine SEO, PPC, and Email Marketing for Maximum Results! 💥

Using these services together can be even more powerful. For example, if a patient searches for “oral surgery in [Your City]” and sees your ad (PPC), visits your site that’s optimized for search engines (SEO), and then receives a follow-up email after their treatment (Email Marketing), you’re creating multiple touchpoints that strengthen your relationship with that patient. This combination builds trust, authority and keeps your office top of mind!

Here’s how to make these strategies work together:

Marketing Tactic Works With Why It’s Powerful Together
PPC + SEO Drive instant and organic traffic by blending paid and unpaid search strategies. You capture patients searching for your services in both paid and organic results, covering a broader range of potential patients.
Email Marketing + SEO Email your SEO blog content to patients to keep them returning to your site. Patients see your emails and are directed to informative, SEO-optimized content on your website, leading to reevaluation and engagement with your services.
PPC + Email Promotions Target users who engage with your ads and then nurture with special offers via email. This creates a complete cycle where patients are attracted via ads, encouraged to convert, and then continue receiving relevant inbox updates, increasing loyalty.

Want an all-inclusive strategy that combines the power of SEO, PPC, and Email for your oral surgery practice? Schedule a meeting with Daniel Digital 📅, and let’s make a game-changing marketing plan for your office.

Your Next Steps to Success 🚀

So, are you ready to grow your oral and maxillofacial surgery practice using tried-and-tested digital marketing techniques? Between SEO to boost organic traffic, PPC to target the right patients instantly, and Email marketing to keep your current patients engaged – we’ve got your solution. Let’s give your practice the edge it needs in a competitive market. Ready to take the next step?

Schedule a free consultation call 📅 with Daniel Digital today to discuss your unique goals. Let’s start optimizing your online presence, attracting more patients, and building up your practice!